Aramis To Launch Aramis Impeccable

Aramis (an Estée Lauder brand) has been busy of late. In February they launched Cool Blend, a modern interpretation of the classic Aramis fragrance. They’ve now announced their next release, Aramis Impeccable. While Cool Blend, a fresh chypre, was firmly aimed at a younger audience, Impeccable is aimed at more mature men aged 35 to 65.

The scent, inspired by a finely tailored tuxedo includes notes of Moroccan cedar wood, black pepper, juniper berry and citrus zest. Impeccable, a limited edition, is scheduled for release in October and will be available as a 110ml eau de toilette.

Via: wwd