FiFi UK 2010 Fragrance Award Winners

It’s that time again as the Fragrance Foundation UK hands out awards for some of the best fragrances of the year. Here’s a selection of some of the highlights from the glittering awards ceremony held at The Royal Opera House. See if any of your favourites made the grade.

LOLA, Marc Jacobs
Best New Prestige Fragrance for Women

GREY VETIVER, Tom Ford Beauty
Best New Prestige Fragrance for Men

GUCCI BY GUCCI POUR HOMME, Gucci
House of Fraser ‘People’s Choice’ Award for Men

D&G ROSE THE ONE, Dolce & Gabbana
House of Fraser ‘People’s Choice’ Award for Women

ONLY THE BRAVE, Diesel
The Men’s Health Readers’ Award and Best New Male Fragrance Commercial

IDYLLE, Guerlain
Best New Female Fragrance Commercial

LA NUIT DE L’HOMME, Yves Saint Laurent
Best New Male Print Advertisement

FLORA, Gucci
Best New Female Fragrance Print Advertisement

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